For 21 years, I had a front row seat at some of the country’s best—and busiest—world-class restaurants. What I found was that the best of the best all have one thing in common: they’ve mastered the magic of hospitality. And they use that hospitality to create committed customers-for-life, earn mountains of press coverage, and drive powerful word-of-mouth that brings money in the door.
I’d love to share with you the secrets in their sauce with:
- dead-simple lessons
- actionable insights
- simple systems
all designed to help you build your business—delivered with a side dose of globe-trotting adventures.
Exclusive content is reserved for folks on my email list.
Sharing lessons learned from traveling across the globe, I’ll shine the light on folks who are doing things right (like the paddock-to-plate husband/wife team shaking things up in Tanzania I’m visiting this summer!), untangle the behaviors that hold people back, and help you get clarity on what you really want in your life and business so you can actually get there.
On the blog, you’ll find a focus on marketing as seen through the lens of hospitality as well as articles from my journey as a Silver Single Nomad.
I’ll be translating marketing trends, weaving in tools and discoveries from the road, and sharing systems you can use to achieve the success you deserve. Topics in the queue: How to Get More Customers, Enchant the Media Without Selling Out, Ten Daily Practices for Building Repeat Business. Subscribe now.
For a limited time, get free, one-on-one help for your biggest marketing challenge.
Answer one question and I’ll respond personally—no tricks or shady crap, no “accidentally on purpose” adding you to an email list—just kicking you off on a journey to master the philosophies and systems that drive the success of the most successful businesses.
Coming soon: online webinars & courses, the Cult of Hospitality Mastermind Group, and an amazing tool for delivering hospitality right on your website.
Clocking in at thirty years in marketing, my focus for the last 21 has been working as publicist, digital strategist, and marketing coach for the craft food and beverage industry. I worked for Michael Jordan, representing his awesome restaurants. I worked for Oprah’s Chef, helping him open his first restaurant. And for ten years I worked for a restaurant group that won tons of awards from the James Beard Foundation (aka: “The Oscars of the Food World”).
The MJ. He makes kickin’ blue margaritas.
Oprah’s Chef, Art Smith
The Oprah Factor. That is all.
Paul and I served a ten-year tour of duty together.
Luminaries aside, I slogged in the trenches with more than one hundred other craft food & beverage professionals—from butchers and bakers to brewers and cider makers to businesses that made food products to others that grew them and others that sold them. Along with chefs who cooked masterfully and bartenders who shook me up with their visionary cocktails, I worked with cookbook writers, bloggers, and even a journalist (OK, two) who needed an easy-to-follow roadmap that led to more (more profitable) writing gigs.
While I started out in old-school PR, from my first tweet in January 2008, I was determined to figure out how to leverage the new digital landscape for my clients—and for me!
I’ve been testing, proving and implementing cutting edge ideas for standing out in the digital crowd, recruited support for my ideas from industry leaders, and I kept at it until I figured out what needed to be done. My startup was funded in 2013 and we built a beautiful app you can check out in the app store or online at eatmorsel.com.
Sharing the “killer app” for marketing: hospitality
EllenMalloy.com is home base for my next act: teaching people how to achieve their marketing goals with good old-school hospitality.
After all, I actually ate for more than 10,000 hours in world-class restaurants as a profession. So, I’m wrapping up what I learned at the best table in the house and packaging it up into actionable content, short-but-effective courses, and high-level coaching programs for those who really want to transform their business.
My goal: to build a Cult of Hospitality—a community committed to using hospitality to earn customers-for-life, getting more press, and growing their business.
Since you’re one of the first guests on my new website, you’re seeing an incredible opportunity that will only be available for a limited time.
Answer one essential question about your marketing today. In return, I’ll respond with some feedback and action steps guaranteed to move you forward.
Rest assured, this is just a private email exchange between you and me—there won’t be any shenanigans, no tomfoolery, and definitely no ballyhoo. You know why? Hospitality isn’t about shenanigans or ballyhoo.
So, I’m offering you straight-up hospitality, delivered online—focused on building trust, creating extraordinary customer experiences, and delivering on the promise because I know if I do you’ll become a regular guest here on ellenmalloy.com.
A simple tool for delivering hospitality on your website
Now in super-stealth BETA, my team and I are building a tool that transforms your website into a platform for delivering world-class hospitality.
Everything you need to delight your guests and create a community will be right on your own website so you can focus on what’s important to you—your craft. We do the hard work of managing the social/technology wizardry that ensures your passion is used to develop your customers into lifelong fans, get you more press, so your business will grow.
Dead simple to use, it’s so forward-thinking the technology doesn’t exist anywhere else. But don’t be all scared of the computery part, it’s basically just a crusty old French maitre’d making sure every guest is getting what they need.
Launching soon, you’ll need to sign up to get on the waiting list.
Co-Founder, Morsel, a story-based food community
Share the stories, inspirations, and techniques that make your food your own.
Download the iOS app and join us at the table.
Founder/CEO, Restaurant Intelligence Agency delivering restaurant PR online
Restaurant public relations platform, acquired by Morsel Labs in November 2013.
Owner, Paperclip, inc. old school PR agency
Old school PR when I represented somewheres north of 100 high-profile restaurants, chefs, butchers, brewers, food artisans, farmers, and others in the craft food and beverage industry.
My projects I have worked on have been written about a few times, here’s a few mentions that made my mom proud:
You’ve Got Stamina!
Since you made it all the way down here, here’s my CV.